About Us

We are a clothing brand based in Surat. We believe in making conscious clothing for every day. We want to be a part of the new ethos where we are making thoughtful and personal design which connects the wearer with the maker.

We work closely with craftsmen and weavers across the country to preserve age old techniques and practices of our country whilst contemporizing the product.

Each piece is a story of all the hands that came together in creating it.

We want to create separates that you will wear time and again, perhaps in a different way each time. Design that is functional yet thoughtful, contemporary yet rooted, classic yet versatile. Fashion which celebrates everyday together with the special occasions. Clothes that let you breathe easy, let you be yourself and yet make you feel good.